Website promotion is a vital need for any individual or business requiring traffic to their site. There are various ways to promote a website. The best way to start is search engine optimization (SEO). SEO is key, because search engines read your page, and based on how well its optimized will affect your standings in SER (search engine results). Some basic website promotion SEO techniques are to centralize your page are a certain keyword phrase. For example, using the targetted keyword phrase in the title, paragraph heading (h1), and throughout the paragraph a few times will optimize your webpage for that term.
Website promotion starts with SEO, then the next step is submitting your site to search engines. Many companies offer search engine submissions, where they will "submit your site" to thousands of search engines. Be very weary of doing this. You accomplish the same results by submitting your site manually to search engines and it won't cost you a penny.
After search engine submission, you should wait a few months for your site to show up in the listings. While you are waiting, another website promotion technique is getting links back to your website (backlinks). Getting linked from sites with similair content will greatly speed up the process of being listed in search engines, and you will often get hirer rankings for having more backlinks.
The last technique we will mention for website promotion is payed advertising. This techinque is the surest way to bring targetted traffic to your site, plus there is no wait - the traffic will be almost instantanious. You will pay the advertisers per what is this on your ad, and depending on the competition for the topic, it can be pricey. Some of the larger pay per what is this (ppc) companies are google, and overture. Website promotion through these companies will give you gaurenteed traffic.